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Vi brings Gaming for its customers, in association with Nazara Technologies

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NEW DELHI: Leading telecom service provider, Vodafone Idea Limited has launched a new proposition for gaming enthusiasts in India – Vi Games on the Vi App – in partnership with Nazara Technologies Limited , an India based diversified gaming and sports media company.

Through this deep-integrated association, Vi customers will get access to a wide range of gaming content including popular game titles from various franchises in India on its gaming platform – Vi Games.

Vi Games on the Vi App offers an immersive gaming experience with 1200+ android and HTML5 based mobile games across 10 popular genres like – Action, Adventure, Arcade, Casual, Education, Fun, Puzzle, Racing, Sports and Strategy.

Gaming is one of the biggest segment amongst the entertainment category, estimated to cross 500 Mn users within 2022 in India, as per a FICCI-EY report. It is the most popular choice for fun and relaxation by Indian consumers and is expected to garner even higher share in the time and money spent by users over next few years.

A report ‘Digital Reset: Touching a billion Indians’ by Deloitte and CII indicated that the national average time spent by Indian consumers on online gaming is over 4 hours.

Inviting Vi customers to enjoy seamless gaming through Vi Games, Avneesh Khosla, Chief Marketing Officer, Vodafone Idea, said “We are seeing a significant uptake of gaming consumption in India with more than 95% of gaming enthusiasts using the mobile device to enjoy a wide variety of content. Deeper penetration of smartphones and 4G availability has led to meteoric growth and adoption of gaming content making it a popular choice for fun and entertainment. We see gaming as a major focus area of our digital content strategy and we intend to build a comprehensive play encompassing most facets of gaming with the aim of establishing Vi as a preferred destination for both, casual as well as serious gamers. Our partnership with Nazara Technologies will elevate the gaming experience that we offer to our consumers through a wide bouquet of exclusive games available on the Vi app for our users.”

The Vi Games proposition will initially have casual gaming content and gradually be developed to host social gaming and even eSports in the future.

“Gaming is not only the future of entertainment in India but already a key mode of entertainment for hundreds of millions of Indians playing games on their mobile phones every day. Nazara is delighted to work with Vi to bring our entire portfolio of gaming content, esports and interactive entertainment to their larger user base” said Nitish Mittersain, Founder & Group MD, Nazara Technologies Limited

 

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Appointments

Airtel appoints former Cabinet Secretary as independent director

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NEW DELHI: Bharti Airtel, India’s premier communications solutions provider, today announced the appointment of PK Sinha and Shyamal Mukherjee as Independent Directors on its Board of Directors. The appointments are subject to approval by shareholders at Airtel’s upcoming Annual General Meeting.

PK Sinha, IAS (Retd.), served as the Cabinet Secretary for more than 4 years before moving to the Prime Minister’s Office. He retired from there in March 2021 after 44 years of continuous service to the nation. He has been a Government nominee Director in numerous major Public Sector Undertakings and is well versed with the principles of healthy corporate governance.

Shyamal Mukherjee is the former Chairman and Senior Partner of PwC lndia and was at the forefront of making PwC a future-ready firm. Shyamal began his professional journey with PwC in 1984 and became a partner in 1993. He held several leadership roles at PwC India, including Brand & Strategy leader and Leader of India Tax practice. Shyamal also serves as an Independent Director on the board of ITC Ltd and a member of its Audit Committee.

The Company added that Manish Kejriwal, Lead Independent Director, would be retiring on September 25, 2022 on completion of his second tenure. Shishir Priyadarshi would be leaving the board with effect from October 31, 2022 to devote time towards his other professior,21 commitments. D. K. Mittal IAS (Retd.), would be designated as Lead Independent Director with effect from September 26, 2022.

Sunil Bharti Mittal, Chairman, Bharti Airtel said: “Airtel takes pride in having one of the most distinguished Board of Directors that is committed to high standards of corporate governance. These appointments are made with a long term view – to make the board future-ready, address the long term requirements of the Company and ensure smooth transition in key board positions. On behalf of the Board, I welcome PK Sinha and Shyamal Mukherjee and their valuable experience will add immense value to Airtel’s growth journey. I also want to thank fv1ani:;h Kejriwal and Shishir Priyadarshi for their tremendous contribution to Airtel.”

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5g

Narendra Modi inaugurates India’s first 5G testbed; says aims to roll out 6G end of decade

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NEW DELHI: India is targeting the rollout of 6G telecom network, which will provide ultra high speed internet connectivity, by the end of the decade, Prime Minister Narendra Modi said on Tuesday.

India currently has 3G and 4G telecom networks and companies are gearing up to launch 5G over the next few months.

Speaking at the silver jubilee event of telecom sector regulator TRAI here, he said it is estimated that the 5G network rollout will add USD 450 billion to the Indian economy.

“This is not just increasing internet speed but also the pace of development and creating jobs,” he said, adding the 5G technology will bring positive change in governance of the country, ease of living and ease of doing business.

It will boost growth in agriculture, health, education, infrastructure and logistics, he said.

Connectivity, Modi said, will decide the progress of the country in the 21st century and so modern day infrastructure needs to be rolled out.

According to the prime minister, a task force has started work on rolling out 6G network by the end of the decade.

Taking potshots at the previous Congress-led UPA government, Modi said the 2G era was symbolic of policy paralysis and corruption.

The country, under his government, has moved transparently to 4G and is now going to 5G.

Teledensity and internet users are fast expanding, he said, adding that mobile manufacturing units in India have expanded from 2 to over 200 and the country is now the world’s biggest mobile manufacturing hub.

The prime minister also said that his government has encouraged healthy competition that has led to India having one of the cheapest telecom data charges in the world.

Indigenous 5G test bed in telecom sector is an important step in India’s self-reliance, he added.

PM Modi virtually inaugurates India’s first 5G testbed costing Rs 220 crore

Prime Minister Narendra Modi on Tuesday inaugurated the country’s first 5G testbed to enable startups and industry players to test and validate their products locally and reduce dependence on foreign facilities.

The testbed has been set up at a cost of around Rs 220 crore. Speaking at the silver jubilee celebrations of the Telecom Regulatory Authority of India (Trai), the Prime Minister said the 5G testbed is an important step for self-reliance in the direction of critical and modern technologies.

“I invite youth friends, researchers and companies to utilise the testing facility for making 5G technology,” Modi said.

The 5G testbed has been developed as a multi-institute collaborative project by eight institutes led by IIT Madras.

In the absence of a 5G testbed, startups and other industry players were required to go abroad to test and validate their products for installation in a 5G network.

The other institutes that participated in the project are IIT Delhi, IIT Hyderabad, IIT Bombay, IIT Kanpur, IISc Bangalore, Society for Applied Microwave Electronics Engineering & Research (SAMEER) and Centre of Excellence in Wireless Technology (CEWiT).

The testbed facility will be available at 5 different locations.

Source: Press Trust of India

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5g

5G now in 1947 cities across 72 countries

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NEW DELHI: Viavi Solutions said that it has released new industry data revealing that the number of cities with 5G networks now stands at 1,947 globally. Despite the pandemic, 5G cities came online at a rate of nearly two per day, with the addition of 635 new 5G cities in 2021, according to the new VIAVI report “The State of 5G,” now in its sixth year.

By the end of January 2022, 72 countries had 5G networks in place, with the newest crop of 5G countries comprising Argentina, Bhutan, Kenya, Kazakhstan, Malaysia, Malta and Mauritius, which all came online in the second half of 2021. Europe, Middle East & Africa (EMEA) has overtaken Asia Pacific including Greater China (APAC) to become the region with the most 5G cities at 839. APAC has 689 5G cities and the Americas has 419.

Not surprisingly, the world’s two largest economies, the United States and China are the countries with the most 5G cities. China now has 356 5G cities and the United States has 296. The Philippines remained in the third spot globally with a total of 98 5G cities.

Currently, most 5G networks deployed are Non-Standalone (NSA) networks, meaning that 5G equipment is added to existing 4G network infrastructure. There are currently 24 Standalone (SA) 5G networks globally, meaning that they have been built using a new 5G core network. It is widely considered that many of the next-generation use cases and monetization models associated with 5G, beyond enhanced Mobile Broadband (eMBB) will only be possible when Standalone 5G networks built on new 5G core networks are in place.

The State of 5G also highlights the growing Open RAN ecosystem, combining mobile operators as well as software and infrastructure vendors, seeking to develop an open, virtualized Radio Access Network (RAN) with embedded Artificial Intelligence (AI) control. As of March 2022, 64 operators have publicly announced their participation in the development of Open RAN networks. This breaks down to 23 live deployments of Open RAN networks, 34 in the trial phase with a further seven operators that have publicly announced they are in the pre-trial phase.

“5G continued to expand, despite the headwinds of a global pandemic,” said Sameh Yamany, CTO, VIAVI Solutions. “What comes next in 5G is the reinforcement of networks. This will take a couple of forms. Firstly, we expect to see more Standalone 5G networks, which will deliver on much of the promise of 5G, both for the operator and for the wider ecosystem of users. And secondly, we expect to see Open RAN continue its rapid development and start to become a de facto standard. VIAVI will continue to play a central role in testing those new networks as they are built and expanded.”

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